Forme Procycliste SanLamere Cycling Team

Team press release issued Friday 18th March 2011.

‘Forme Procycliste SaLamere’ is a new British based cycling team which was presented recently at Forme Bikes HQ in Derby following a lengthy training camp in Calpe, Spain.

A young team of British and Irish riders with an average age of only 23 has been put together for the team’s debut season. An academy style set-up has been created and will see the riders based together in a team house on the edge of the Peak District in Derbyshire. The development of riders was an important factor in the creation of ‘Forme Procycliste SanLamere’, with the format of the team following that more often seen at an U.23 elite amateur / continental level in central Europe. During 2011 ‘Forme Procycliste SanLamere’ will proudly be riding Forme Bikes ‘Zenith’ model whilst taking on a tough racing schedule consisting of various UCI stage and one day races in Europe as well as the Premier Calendar series in Great Britain. The team will also be racing elite races in France and Belgium in-between their major objectives.

Launched in 2010, Forme Bikes are a young British bike brand that in 2011 will be making a significant dent into the UK bike market. “The values and ethos of the team perfectly match those of Forme Bikes and so a becoming a team partner was the natural choice. Over the coming seasons the development of the brand and the team will be intrinsically linked” said Adam Biggs, Brand Manager of Forme Bikes. The riders of Forme Procycliste SanLamere will not only be used to help develop the bikes supplied by Forme, but will also be a key factor in the development of Tess Wheels ‘Skyline’ model of carbon race wheels, with Tess Wheels being the teams official wheel partner.

Further team partners for 2011 are cycle based training and athlete support experts Procycliste.co.uk as well as SanLamere.co.uk, an innovative and unique UK based importer, distributor and wholesaler specialising in the sourcing and supply of energy and water efficient products designed for both domestic and light-commercial based applications. Although UK based, SanLamere also have interests and links outside of Europe therefore presenting opportunities for the team to race in nations such as Australia and New Zealand.

Further details on the team will be available shortly at www.formecyclingteam.com including information on all team partners for 2011 though in the interim please see www.futurestarscyclingproject.blogspot.com. The team would like to thank all of their partners for the 2011 season.

Forme Bikes
Procycliste.co.uk
SanLamere.co.uk
Advent Business Sales
Tess Wheels
Lake Cycling Shoes
Limar Helmets
High5 Nutrition
Impsport - Race Clothing
SueMe - Casual Clothing
TrionZ
Opus Design